Mental health is no longer a topic confined to clinics and counselling rooms — it’s a priority in Australian workplaces. The ‘Think Mental Health’ initiative plays a vital role in driving awareness, offering resources, and supporting Australian employees aged 20 to 50, including those just entering the workforce. This guide explores the campaign, its importance, practical strategies for mental well-being, and available support systems.
Understanding the ‘Think Mental Health’ Initiative
Origins and Objectives
The ‘Think Mental Health’ campaign is an initiative by the Western Australian Government to promote mental health and well-being throughout the state. Its primary goal is to raise awareness, reduce stigma, and empower people to take positive actions for their mental health, work, at home, and in the community.
Launched by the Mental Health Commission WA, the initiative focuses on:
- Reducing mental health stigma
- Encouraging open conversations
- Providing practical tools and information
- Targeting high-risk groups, including young adults and employees under stress
Key Collaborations and Partnerships
Strategic partnerships have helped ‘Think Mental Health’ extend its reach across WA and beyond. One standout collaboration is with WA Cricket, which integrates mental wellbeing messaging into sporting communities. Other key stakeholders include:
- Healthway: A health promotion agency helping fund mental health initiatives
- Workplaces and sporting bodies: Actively involved in spreading awareness
- Schools and local councils: Supporting community-based programs
These collaborations bring the campaign into daily life, from sporting events to workplace wellbeing programs.
The Importance of Mental Health in the Workplace
Workplace mental health isn’t just about being “okay” — it’s directly tied to productivity, engagement, and long-term job satisfaction.
Impact on Productivity and Engagement
According to the Australian Productivity Commission, poor mental health costs the economy approximately $220 billion per year, including lost productivity, absenteeism, and turnover.
Key impacts include:
- Higher absenteeism due to stress or burnout
- Presenteeism: Turning up but being mentally disengaged
- Lower morale is affecting team dynamics
- Higher turnover and recruitment costs
Creating a Supportive Work Environment
Employers play a key role in fostering mental well-being. Actions that promote a mentally healthy environment include:
- Mental health training for managers and team leaders
- Clear workplace policies on bullying, harassment, and stress
- Flexible work arrangements to support work-life balance
- Employee Assistance Programs (EAPs) offering professional counselling
- Creating psychologically safe spaces for open conversations
Strategies for Employees to Maintain Mental Well-being
Supporting mental health begins with individuals taking proactive steps, especially in high-pressure or fast-paced work environments.
Stress Management Techniques
Managing stress is essential to preventing burnout. Effective techniques include:
- Mindfulness and meditation to improve focus and reduce anxiety
- Time management strategies such as prioritising tasks and setting realistic goals
- Physical activity, like walking or yoga, to release endorphins
- Digital boundaries: Reducing after-hours email and social media use
Building Resilience
Resilience helps employees bounce back from setbacks. It can be developed through:
- Goal setting: Focusing on manageable short-term objectives
- Developing adaptability: Accepting change and uncertainty
- Support networks: Staying connected with family, friends, and co-workers
- Positive self-talk: Replacing negative internal narratives with affirming ones
Seeking Professional Help
Knowing when to seek help is critical. Warning signs may include:
- Constant fatigue
- Difficulty concentrating
- Feeling overwhelmed or anxious for prolonged periods
The ‘Think Mental Health’ initiative encourages early intervention. Resources include helplines, counselling services, and online check-ups, which are free and confidential.
Resources and Support Available
The ‘Think Mental Health’ campaign provides a wide range of practical tools and accessible services for individuals and employers.
Online Tools and Self-Assessment
Digital resources are available at thinkmentalhealthwa.com.au, including:
- Mental health check-ups
- Information on anxiety, depression, and stress
- Downloadable workplace toolkits
- Guides for talking about mental health at work
These tools are tailored for demographics, including young adults, FIFO workers, and parents.
Helplines and Counselling Services
Support is available 24/7 through trusted organisations:
- Lifeline: 13 11 14 — crisis support and suicide prevention
- Beyond Blue: 1300 22 4636 — mental health support and advice
- Head to Health: Online portal to connect with services
- Think Mental Health Line (WA specific): 1800 048 636 — localised support and referrals
Community and Workplace Programs
Programs supported by ‘Think Mental Health’ include:
- Wellbeing workshops in regional WA
- Mental Health Awareness & Support Training Course for managers and HR teams
- Community outreach sessions in partnership with local councils
- Sporting partnerships (e.g., with WA Cricket) to promote awareness
These initiatives help break stigma and make mental health support more relatable.
Case Studies and Success Stories
Individual Experiences
Emma, 28, Perth
Emma, a graduate employee in the mining sector, found herself overwhelmed by isolation during FIFO shifts. Through a workplace initiative aligned with ‘Think Mental Health’, she accessed counselling and resilience training. She now mentors new employees on mental wellbeing.
Jayden, 45, Bunbury
After experiencing burnout, Jayden’s employer supported his recovery using tools from Think Mental Health. A flexible schedule, weekly check-ins, and mindfulness apps helped him regain stability.
Organisational Improvements
WA Cricket integrated ‘Think Mental Health’ messaging into match-day events and staff wellbeing sessions.
Small businesses in Fremantle adopted monthly mental health check-ins and saw absenteeism decrease by 20% over six months.
These case studies highlight how individuals and workplaces benefit from mental health support.
Encouraging Ongoing Mental Health Conversations
Mental health is not a one-off topic — it requires consistent attention and communication.
Initiating the Conversation
Tips for starting mental health discussions:
- Choose a private, quiet space
- Use openers like “I’ve noticed you seem quieter lately… is everything okay?”
- Avoid judgmental language
- Share personal experiences if comfortable
Employers should create regular opportunities — e.g., monthly wellness chats, surveys, or HR-led sessions.
Sustaining Supportive Communication
Keep conversations active by:
- Scheduling regular team check-ins
- Using anonymous feedback tools
- Encouraging peer support groups
- Integrating mental health in onboarding and training programs
Creating a culture of openness reduces stigma and encourages help-seeking behaviours.
How to Better Help in the Workplace
Whether you are new to the workforce or have been in the trenches for years, there is no doubt that mental health is an important matter to support and uphold. One of the best ways to do that is by learning about mental health through a course and applying those skills to the workplace. At CPRFA, we offer several such courses, each with their own relevant topics. Here are just some topics participants stand to learn from our courses:
- Mental Health Level 1 – This course focuses on recognising and responding to mental health conditions, as well as how to reduce mental health stigma in the workplace
- Mental Health Level 2 – This level equips participants with effective strategies for supporting adults in high-pressure environments
- Mental Health Level 3 – The third level is ideal for those in a position to lead mental health initiatives in the workplace with the use of long-term supportive frameworks.
Frequently Asked Questions (FAQ)
What is the ‘Think Mental Health’ initiative?
A Western Australian campaign promoting mental health awareness and support, especially among young adults and employees.
How can I access mental health resources through the campaign?
Visit thinkmentalhealthwa.com.au for digital tools, contact information, and self-assessment guides.
Why is mental health important in the workplace?
It affects productivity, engagement, morale, and overall workplace success.
What strategies can help manage work-related stress?
Time management, mindfulness, physical activity, and digital detoxing are helpful.
How can employers support employee mental wellbeing?
By offering flexible work options, counselling, training, and fostering a culture of openness.
Are there specific resources for first-time employees?
Yes — Think Mental Health offers beginner-friendly mental health check-ups and workplace guides.
What should I do if I notice a colleague struggling with mental health?
Approach them privately, express concern, and guide them to professional support services.
How can I start a conversation about mental health at work?
Use non-judgmental language, pick a private moment, and listen actively.
What professional help is available through ‘Think Mental Health’?
Lifeline, beyondblue, local helplines, and professional counselling services.
How can I build resilience in a high-pressure job?
Set small goals, maintain support networks, and focus on adaptability and mental fitness.